A Bright Light in the Big Cities: How Urban Home Sales Boost Profits | RISMedia

A Bright Light in the Big Cities: How Urban Home Sales Boost Profits | RISMedia: "While some brokers across the country wallow in the difficulties of today’s market, others instead look to new avenues to maintain and even grow profitability. One such avenue is the growing trend toward urban living.

With a coast-to-coast footprint comprising 35 major metropolitan markets, NRT LLC is well-positioned to capitalize on the urban real estate market. Both the higher populations of these metro areas, as well as average sales prices, bode well for brokers and agents who target residential sales in the city. And in many cities across the country, urban living is witnessing increasing numbers. From empty nesters who want no part of retirement communities to single women embarking on homeownership, city life is where it’s at."